Field Notes.

Practical notes on calls, messages, reviews, texting rules and follow-ups, for any small business. No invented numbers.

Calls · 5 minWhat happens to the calls you don't answerA missed call is often a customer calling the next business on the list. Here is how one text from your own number keeps them.
Inbox · 4 minReply first: why speed beats the perfect answerPeople who ask for a price often ask several businesses at once. The one that answers first usually gets the conversation.
Reviews · 5 minHow to ask every customer for a Google reviewThe right way to ask for reviews: everyone, soon after the job, with a direct link, and nothing in exchange.
Rules · 6 minTexting customers in the US: consent, quiet hours and STOPThe plain-English basics of business texting: replies versus promotions, written permission, registered numbers, hours and opt-outs.
Inbox · 4 minFive apps, one customer: why everything should land in one inboxCustomers choose how to reach you. When messages are scattered across apps, some go unanswered. One inbox fixes that.
Follow-ups · 4 minThe follow-up nobody sendsReminders, thank-yous and a check-in after the job: the small messages most businesses mean to send and don't.

RSS · Written by Valeria One. General information, not legal advice.

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